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Showing posts with label Ads. Show all posts
Showing posts with label Ads. Show all posts

Tuesday, August 5, 2008

Improve Business with Storesonline Ecommerce Solution


Last week, I went to the seminar and sat through the 3 hours presentation, including the 40 minutes which where for lunch. The seminar was talking about entrepreneurs. The new age of business is to maximize the use of Storesonline Ecommerce Solution to serve our business needs. Moreover, it can help us to manage customer relationship issues. There is no doubt that Storesonline Ecommerce Solution is very flexible support our business.

If our business are lacking in entrepreneurialism then we could be losing our potential customers, losing sales, and losing ground to our competitors. That is not something any business wants to do without a fight. As a business owner, we should look for ways to motivate our employees. We can offer them bonuses, especially when they are showing great performance. Entrepreneurialism is something that is only ever truly harnessed when a person is discovering ways to improve their own wealth and achievements.

If entrepreneurialism exists within parts of our companies, and we actively encourage it, then it should spread throughout our business. In order to ensure this happens, I am encouraging all of you to maximize the use of Internet as your weapon to achieve your goals. The importance of website content cannot be overstated. The website contents can ensure our business more credible. We can put ourselves as a source of information, an opinion leader in our field. People are more likely to recommend our website to their friends. Moreover, search engines will consider our site more valuable that likely to translate into higher rankings. Finally, we have more potential pages to rank in the search engines, which alone could create more business.

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Monday, July 14, 2008

The Rhythms of Branding and Marketing


Today, I have stumbled upon website that discussing about marketing strategies. All companies that want to survive all over the Internet must have excellent branding and marketing strategies. Branding and marketing should consider as essential part of our marketing strategies if we want to gain trust in the marketplace and get our stuff out there.

For those companies that want to thrive and succeed, they have to sell more and more of their stuffs or services. They must effectively advertise and promote them. However, with the stiff competition, mere positioning, advertisements and promotion are not enough. Perhaps, you have great stuffs or services. However, your customers may not perceive it that way. Instead of sitting and watching your customers just looking for your stuffs and services, in my humble opinion, it would be better if we developing an effective and powerful branding strategies. For an example, you can make your stuffs or services unique and stand out from the competitions. Moreover, you make them come to you.

Most companies are looking for a marketing company to help them to create, define and develop their branding strategies. Finding an excellent marketing company to help us to start our advertising campaigns is a good idea if we want to save our time. Trusted marketing companies can us to promote and develop our brand image and brand identity.

If we can find a great marketing company, we will be able to get a very clear idea regarding our success in reading the pulse of the market and in marketing our stuff. This is a very simple decision to change the customer perception. Understand the rhythms of marketing and the money is yours.

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Monday, December 10, 2007

Microsoft to Provide Ads for CNBC.com


Microsoft Corp. has prepared itself to provide online advertising for CNBC’s financial news site. Microsoft said that it will be the exclusive third-party seller of contextually driven text ads on the site starting later in December. The ads will be displayed at the beginning in March 2008. The companies did not disclose financial terms of the deal.

According to Jon Tinter, a general manager at Microsoft, the company plans to offer advertisers the option to buy ads on CNBC.com, which is part of General Electric Co.’s NBC Universal division, together with ads on Microsoft’s own financial site, MSN Money. CNBC.com gets about 2.6 million unique visitors each month. Moreover, Microsoft has planned to aggregate information about CNBC.com visitors’ web surfing habits to better target advertising in the future.

CNBC will maintain its own ad sales team that will focus on selling video ads online and on CNBC TV. In addition, Microsoft has invested lots of money in its advertising business this year, including the US$6 billion acquisition of online advertising company aQuantive Inc., which closed in August. However, Google Inc. remains the largest seller of online advertising. By this movement, Microsoft shares edged up 23 cents to close at US$34.76.

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Tuesday, October 9, 2007

MFA Sites are Killing Google AdSense Earning

Couple of this weeks, I have thought that there were something wrong with my Google AdSense earning. My revenue has slightly decreased more than I have predicted. What was happening with Google AdSense? Google AdSense was not making any cent and sense to me.

Lately there are more and more webmasters developing their websites and earn money with trickily, a strategy to build MFA (Made for AdSense) websites. Most of the cases are showing that the sites contain no value contents; they are even putting a bunch of Ads on the main page of those sites. I am sick of viewing those kinds of sites; this condition has been making the image of the Internet getting much worse than ever.

You might curious, where is the traffic come from? The traffic to these MFA sites is generated through Google AdSense and other PPC (Pay-Per-Click) advertisers. If you want to know more, I will tell you the secret of those non-value sites; the tricky webmasters put the ads that drive traffic to their sites through our blogs or websites like ours. This process is also known as PPC Arbitrage and it is definitely affecting your income. They just need to buy AdWords cheaply and then earning more from AdSense on the traffic.

It is getting me in frustration, I found on my Google AdSense report that a single click only worth for one or two cent. This is not making any sense. Well, I must do some actions, the very first thing is identifying the Ads that show up in our blogs or sites, visit the sites, if you have found that the target sites are categorized as MFA sites, please do not hesitate to get rid of it from your blogs or sites.

MFA sites offer an extremely low CPC (Cost-Per-Click) rate, those tricky webmasters are buying more and more inexpensively traffics as possible. This is also kind of Ads Spamming by fooling your visitors with un-useful information, the MFA sites. When the readers click on one of the MFA ads AdSense, which is placed on your site, you find out that you just making a few cents. The visitors leave your site and saying “Sayonara”, woops, it is really a hurting condition.

We have been cheated by those MFA webmasters; we send them enough traffic to make them earn even more and more money. This is imbalance condition, we earn couple of pennies and they earn couple bucks perhaps hundreds bucks.

We must stop it, help the AdSenser from the MFA webmaster’s Ads spamming strategy. Do not count on Google, because Google has already made a lot of money by selling advertising to MFA site owners. As long as the money is filling the Google’s pocket, they would not really pay any attention to such Arbitrage.

Well, you just need to use the Competitive Ad Filter on Google AdSense by manually to block them, for example, if you want to block all sub-domains from Blogger, you just need to input the URL of the site, just type Blogspot.com. Now, they will know that the honest bloggers are really hate MFA sites. Please, you must remember that you must no clicking on your own Ads.

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Monday, August 13, 2007

Adword: Search Engine Advertising

I’ve a buddy that really expert in his area, on the internet. He have couple of sites that truly able to give him extra revenue. Almost everyday, I’m watching him making a lot of money from many resources.

I’m so confuse, why those ordinary sites, and I’m definitely sure that there are bunch of other sites out there that better than my buddy’s sites. However, why those sites that owned by my buddy always gaining ton of visitors day by day? With such huge traffic, he can earn unthinkable extra income for him.

Adword: The Secret of Search Engine Position


Because of his generous heart, I can write this post. Finally, I’ve known it, he maximizing the potential of the contents within his sites with Adword. Adword has given him ton of unique visitors’ everyday. Those unique visitors have made my buddy’s site more popular on the search engines. You can imagine it, by applying Adword as his pay per click program, he can able to earn much more than he must spend.

One thing that definitely sure, I’ve seen it, and pay per click program is really bringing a lot of benefits to the advertisers. Imagine that there is nobody clicking your own ads (you, refer to the publisher), the advertisers don’t need to pay any single cent to the site that displaying those Adword. On these Adword, inside of the content of Adword, the domain name of the advertiser’s site is mentioned, its means that the site is getting known well by other peoples. People know something because they always seeing the same thing more than once. Your Adword is considered to be displayed at least more than once.

Adword: Better Solution than Static Link Ads


If a lot of people clicking those Ads naturally, the advertisers also got nothing to lose, because they can earn more traffic that they have planned from the very first time. The more unique visitors visiting your site, the more benefit factors that you can earn. According to my buddy, Adword offering more competitive advantages than buying static link ads program, which is only oriented to the Google PageRank. However, we must also concern the budget that we’ve prepared for our campaign program, if we’ve a lot of money, it would be better to consider to use Adword in your campaign program. On the other hand, if you don’t have a lot of money, you can pick up static link ads program.

GoogleAdWord Has Maximized My Buddy’s Revenue


The very first thing he has been doing is target a specific audience, and then get GoogleAdwords. Yeah, my buddy put a lot of attention to GoogleAdWord program; this is his most favorite AdWords program. This is quite reasonable, the mechanism that have implemented by GoogleAdWord program is very tight to the publishers, and this is the main factor that give a lot of pleasure to the advertisers. GoogleAdWord doesn’t guarantee that every single penny that the advertisers have spent will be worthy as much as the advertisers have expected. Because of the privacy reason, I can’t mention the sites that owned by my buddy. The last time, he giving me an advice, if I want to use an AdWord program for my campaign, I need to pick up good keywords.

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